Glossary: Double Opt-In February 10, 2009 by Mary Lutz I’m sure most of you, as mom bloggers, have “opted-in” at one time or another when you requested materials from a website or other blog. The basic process is as follows: A potential customer requests information from a website and is asked to confirm that they want …
Glossary: Chat Rooms by Mary Lutz on December 18, 2008 A chat room is basically an interactive message board that allows live, online conversation for two or more users. When you use a chat room, whatever you type appears in the main screen next to your login name or handle. Other users will appear in the main screen …
Glossary: Cache December 15, 2008 by Mary Lutz Cache is the action of storing Web files for later reuse so that they can be easily accessed at a later date. When you are browsing the Internet, your Internet browser will store a HTML page code, graphics and multimedia elements in the cache. This way when you …
Glossary: Banner Ad by Mary Lutz on December 3, 2008 An online ad on a web page that links to another website or landing page. Banner ads are one of the first methods of advertising on the web. They have different costs depending on how much traffic and page views the website gets, and can cost up to …
Glossary: Affiliate October 24, 2008 by Mary Lutz Affiliate Affiliate marketing is one of the most popular forms of business on the web, and an effective way to promote businesses and products. When you become an affiliate with a specific company, or affiliate program, you are awarded for every visitor, subscriber and/or customer that you provide …
